My Dental Channel

Reframe your thinking from "sales" to "education" or "service". Your psyche, your team and your patients will thank you for it.

In practice:

Most of us think a case presentation or a financial arrangement is a "sale". For many doctors, sales maybe a sour tasting word.

Really it is an opportunity to educate and serve the patients needs. It is exciting to help others, teach and educate others, and serve them in their path of life.

Your host,

John Buzza

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